Services
UX/UI design, audits and CX that work
From initial research through design to developer handoff — I work with small businesses and corporations alike, always focused on results that don't just look good but actually work.
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Services
What clients come to me with
From a quick UX audit to customer journey mapping — pick whatever helps your product most right now.
A UX audit based on data
I find which steps and forms people drop off in most often. I connect behavioural analytics with expert UX evaluation and prepare a prioritised backlog of concrete fixes.
- Identifying critical points in sign-up and checkout flows
- Evaluating behavioural data, heatmaps and session recordings
- An action list of high-impact fixes for conversions
Product Design & Design Systems
I turn confusing data processes in B2B and SaaS applications into a clear interface. From architecture design and a clickable prototype to a scalable design system in Figma tied to development.
- Information architecture, user flows and a clickable prototype in Figma
- A design system & UI tokens for long-term consistency
- Developer handoff tied to Storybook (DesignOps)
CX & Customer Journeys
I connect the perspectives of marketing, product and customer support. I map the entire customer journey, uncover where information gets lost, and propose a prioritised plan for change.
- Customer research and journey mapping (CJM)
- An audit of the overall experience and aligning internal teams
- Setting up CX strategy, measurement and proposed changes
Content and communication
I also help with content — from copy and product communication to video and social media content.
- Copy for the website, onboarding and product screens
- Product demos, onboarding videos, reels and ad spots
- Content production, from concept to finished output
How does the collaboration work?
Four steps from the first conversation to specs ready for development.
.01
Nail down the problem
We define what the product needs to change, who we're building it for, and how we'll measure success.
.02
Map the path to a solution
I analyse the current state and real-world scenarios, then design a logical structure and the first prototypes.
.03
Nail the interface
I build the final, working UI — components, responsiveness, and every state that matters.
.04
From production to DesignOps
I prepare a clean handoff to development and personally track that the implementation matches the design.
Case studies
Selected projects
B2B startups, complex automotive systems, healthcare apps and government platforms.
Boost.space: A design system for the growth of a SaaS platform with AI features
Škoda Auto: A production planning app designed from scratch
Rankacy: A CS2 app that was losing a third of users during onboarding
TA ČR: Designing an eGovernment system for three user groups
Before you get in touch
Frequently asked questions
A list of problems ranked by impact: what doesn't work, why, and what to do about it. Plus examples from heatmaps and session recordings, and for the most important spots a proposed fix in Figma.
Let's build something that works.
Got a new digital product, an app that needs simplifying, or a customer journey that needs mapping across touchpoints?
Book a call