UX/UI & Product Designer · Ostrava | Prague

I design digital products that people use

I don't just design screens — your product doesn't have to be a single landing page. I can find my way around SaaS, eGovernment and ERP systems and find consistency in them even where there seems to be none at first glance.

When I'm not in Figma, you'll probably find me with a book, a guitar, or in the garden. I like things that have depth, a good story, and make sense.

Let's work together
Kristýna Nogolová

Why work with me

Complex products

ERP, SaaS, eGovernment and internal systems. Roles, permissions, states and large flows.

Design systems

From tokens and components in Figma to documentation, Storybook, and implementation review.

Data-driven decisions

Analytics, heatmaps, recordings and real production data — not just intuition.

Design to production

Handoff, QA, dev communication, and evaluating the product after it ships.

Experience

I started out in graphic design and marketing, moved through web design and UX, and grew into architecting complex products, strategy and design systems.

TA ČR / ProRocketeers

TA ČR / ProRocketeers

2025–presentUX Designer

Designing the SISTA eGovernment system, growing the design system, UX process, connecting Figma with Storybook, and product analytics (Matomo, Sentry).

Škoda Auto / ProRocketeers

Škoda Auto / ProRocketeers

2021–2024Product Designer

A complex ERP system for production planning and logistics. From information architecture and user flows to detailed UI and close collaboration with the dev team.

Boost.space

Boost.space

2018–2024Product & UX/UI Designer

An integration SaaS platform (workflows, onboarding, design system, AI features). Presented the project at Škoda X Day (won) and nominated for the Křišťálová Lupa Award.

Freelance

2018–2021UX/UI & Visual Designer

Websites, apps, branding and consulting — from fast MVPs to long-term system growth.

Tech Stack

I pick tools based on the problem at hand. What matters to me isn't just designing a screen — it's understanding how the product will be measured, built and maintained long-term.

Design & prototyping

FigmaFigmaFigJamFigJamBalsamiqBalsamiq

Design systems & development

StorybookStorybookChromaticChromaticReactReactNext.jsNext.jsGitLabGitLab

Research & analytics

HotjarHotjarMatomoMatomoSentrySentryGoogle AnalyticsGoogle Analytics

AI & visual tools

CChatGPTClaudeClaudeAAdobe CCCCapCut
Pracovní workshop s týmemPublikum na konferenciKristýna Nogolová s týmem

We might meet not just through work together, but at a TechMeetup, conferences or workshops.

Let's build something that works.

Got a new digital product, an app that needs simplifying, or a customer journey that needs mapping across touchpoints?

Book a consultation
Kristýna Nogolová